A political campaign is a story

I absolutely don't want to start a political discussion here but I have had trouble concentrating on writing due to the election last week. Reading this article allowed me a glimpse of the campaigns through a writer's lens. It looks at the story-telling component of campaigns and emphasizes what my critique partners are always telling me about increasing tension.

It is also pertinent to Lisa Cron's Ted Talk, How can you use story to better navigate your own Life, in which she says, "You can't change someone's mind by giving them the facts; it has to be through story, because story provides a context for the facts so we can make sense of them."